Alumnae Achievement Awards
Ellen Marram ’68
Ellen Marram ’68 is a top-level business executive and newly
named general partner at North Castle Partners,
a private equity firm focused on investing in the
healthy living and aging sectors.
North Castle Partners, Marram served briefly
as president and CEO of efdex, a B2B food and drink
exchange. From 1993-1998, she was president and
CEO of Tropicana Beverage Company, whose brands
surged to the forefront of the juice market thanks
to Marram's leading role in applying "sophisticated
brand segmentation" to orange juice and in
opening up new markets in Europe and China during
her tenure there.
Marram began her marketing
career at Lever Brothers and from there went to Johnson & Johnson's
Personal Products Co. In 1977, she joined Standard
Brands Inc., becoming a vice president of marketing
with the 1981 acquisition by Nabisco. She took
over the role of president of Nabisco's Grocery
Division in 1987 and a year later became president
and CEO of Nabisco Biscuit Company. Marram is credited
with developing the idea of a low-fat brand of
cookies and snacks - an idea that turned into SnackWell's.
Marram is a Director of Ford Motor Company and the New
York Times and serves on many other boards of both non-profit
organizations and private companies. She also serves
on the boards of The New York and Presbyterian Hospital,
Lincoln Center Theater, The Conference Board, The Families
and Work Institute and Citymeals-on-Wheels.
For more information about the Alumnae
Achievement Awards, please contact us by email at firstname.lastname@example.org or
call the Alumnae Association at 781-283-2331.