Alumnae Achievement Awards
Alice Tepper Marlin '66
Founder, Council on Economic Priorities
Profiled in People magazine
in New York Times
Mademoiselle's Outstanding Women of the Year
Adweek's Woman of the Year Award
Tepper Marlin '66 is founder and executive director of
the Council on Economic Priorities, an organization
that promotes corporate social responsibility and
healthy environmental practices.
After graduating from Wellesley with
a major in economics, Alice went to work on Wall Street
as a securities analyst.
Soon, she was assigned the portfolio of a synagogue,
which stipulated that she not invest in any company supplying
weapons for the Vietnam War. The stipulation made Tepper
Marlin realize that she might be able to show Wall Street
that being socially responsible can have a positive effect
on a business's bottom line. To accomplish that goal,
she founded the Council on Economic Priorities (CEP in
Topics of research and advocacy by CEP have included
the environment, nuclear power, ethical investment of
pension funds, effective consumerism, and recently, quality
of working life. Tepper Marlin has worked with major
corporations across the globe to rate their social accountability
and to put in place new measures to increase profits
and answer investor and consumer concerns about social
and environmental issues. Demonstrating through research
that, most often, a combination of social and financial
responsibility does in fact lead to optimum bottom-line
results, CEP has had major impact on how corporations
In 1988, CEP broadened its mission from
Wall Street to the general public, promoting the power
to "vote with their wallets." In 1990, Tepper
Marlin co-authored Shopping for a Better World, a consumer
guide that rates companies producing consumer products,
allowing the public to make informed decisions about
the products they buy.
Tepper Marlin is a frequent lecturer who has been profiled
in People magazine, the New York Times, the Philadelphia
Inquirer, and the Los Angeles Times, among other publications.
She was one of Mademoiselle's Outstanding Women of the
Year in 1970, and received Adweek's Woman of the Year
award in 1990. She and her husband, John Tepper Marlin,
live in New York City; they have two children.
Reading List: Works by Alice Tepper
- Students Shopping for a Better
- Shopping for a Better World, 1990.
- Rating America's Corporate Conscience,
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